About us
We build some of the world’s
most agile brands - brands
that thrive on change.
most agile brands - brands
that thrive on change.
about us
Our Skills & Features
Water when cooled below 4degreesC begins to expand. Ice, when heated starts to contract up to the point of 4degreesC. This fascinating phenomenon is known as the Anomalous Expansion of Water. At its core, this trick of nature remains unexplained. Just like Creativity! That’s where we get our inspiration from. But the story doesn’t end there. We believe in learning from our mistakes, in unlearning, in being fluid, to be uncertain, to be anti-dogma. We’ve learnt through life that if creativity is to flourish, we must not be rigid, to bring a chisel to the wood & not a saw, to not have sharp edges, and often, the best results come from not making a point. After all, points hurt & even pencils work better when slightly blunt.
So come float with us. Learn with us, unlearn, write, erase & rewrite, break conventions… We are 4degreesC.
Professionals
Talent Glacier
Mukti Jain
Writer, Director
Mukti is a wizard who simply gets brand communication. She possesses an ability to drive the point home and just cuts through the fluff by simply understanding specialized needs and catering to them in a way like a spell has been cast on viewers and consumers. By the by, she casually carries in her arsenal a degree in Sanskrit literature and Indian philosophy, an MA in Creative Writing and a Degree in Film making. She has also worked with Oscar Nominated director – Shekhar Kapur as a researcher and writer. Some of her most successful brand videos include – Rentomojo, Oziva, Wow skin Science, Piramal Littles, Swiggy, and Titan Skinn, just to name a few.
Ashish Ranglani
Producer, Director, Writer
Ashish is a force of nature when it comes to hitting the creative high points needed in order to crack the idea and deliver a unique consumer experience in each every project his genius touches. Apart from assisting giants like Christopher Nolan, Gurinder Chaddha, Michael Winterbottm, Vikramaditya Motwane, Shimit Amin and The Wachowskis, he has directed the award winning original series ‘MOM AND CO.’ for The Zoom Studios. Some of his other projects incluDe ‘STORY 9 MONTHS KI,’ for SONY TV & BAMINI AND BOYS for Disney+ Hotstar. Ashish has also directed Carry Minati’s Me-Tube space video
Prince Shah
Producer, Director
Prince brings a wealth of experience to the table along with dollops of international experience by assisting stalwarts like Christopher Nolan, The Wachowskis & talented filmmakers like Zoya Akhtar, Reema Kagti to name a few. His inexhaustible drive spearheads the team to continuously strive for excellence. He has assisted in several leading feature length films. Some of his notable directions are done for the BBC (UK) with documentaries like Thank You Police and Never Forget Tibet. In fact, his feature length documentary, Moon On The Man, is selected in the prestigious IDSFFK recently.
Rahul Dagli
Post Producer, Producer
A true maverick behind the camera and an avid gamer by heart, Rahul is the creative engine with a knack of delivering great out of the box ideas with superlative execution. An editor par excellence and a director specializing in commercials, infleuncer and corporate films, promos, web-series and comedy sketches, he has worked with well known brands like Facebook, Johnnie Walker, Colgate, Asian Paints, CondeNast, Beardo, Godrej, Diageo and many more. However, his real passion lies in sensitively portraying human stories which resonate.
Rajiv Dadia
Client Servicing, Voice Over Artist
With a mad passion for studio life, Rajiv effectively uses his people skills to ensure that the priority is always to achieve the shared vision. Each brand execution campaign has its own specific requirements and he streamlines each and everyone’s complementary abilities into singular cohesive force. He has been lending his baritone for the past 7 years across the TV and digital media space for top brands like Magnum, Datsun, Metro Shoes, Aditya Birla’s Linen Club, Reliance, BSE, Jyothy Labs, Asian Paints, Cult.Fit, Beardo, CondeNast amongst others.
Jay Charola
Cinematographer
Jay Charola is a Mumbai based Cinematographer, and a member of WICA (Western Indian Cinematographers Association) Jay started his career in fine arts and then shifted to photo journalism. He loved the world of visuals and ended up being a cinematographer. He mainly films documentary style shorts, music, TVCs, digital films. Over the years, he has successfully translated his non-fiction filmmaking experience to the commercial world, where he has been refining his repertoire of skills & professional knowledge. His passion for visuals is what keeps him alive.
Nishi Doshi
Producer
Nishi has been fulfilling her dreams since the age of 17. She is a passionate filmmaker with hands-on experience of over three years. With many accolades to her name for her short films, she has experience in the field of production, post-production and direction. She has completed her film studies from the Ramesh Sippy academy of cinema and entertainment. She is our go to person on set.
Shravan Bokadia
Editor, Director
Shravan is highly skilled in film editing and screen-writing using industry-standard softwares such as Final Cut Pro X and Final Draft respectively. He has worked on various Brands, Digital Content, Corporate Videos, Events, Public Speakers, 2D Animation, Weddings, and many others. A talent power house to say the least.